Sürdürülebilir Tasarımda Ambalaj Çözümlemeleri ve Bir Uygulama
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In the first part of the study, the definition of sustainability, its history, from which need did this concept emerged, the international extends, the areas it has been studied and implemented, and its global importance have been examined. In the second part of the study, the design extend of sustainability concept, its definition, design disciplines, material selection, convertibility extents, psychological and sociological studies in this field and recycling concept are discussed. In the third part of the study, the examples from around the world and Turkey have been examined and the techniquies, the areas of usage and shaping of the desings with the changing time and needs have been evaluated. In the fourth part of the study, information had been given about packing design, used materials and design process within the framework of sustainability. In the fifth part of the study, packing design application designed in accordance with the concept of sustainability had been made in the light of this information. In the practice part of the study, it was aimed to create a brand and create corporate identity and packaging design. As a result of literature review, it was decided to make shampoo and shower gel packaging by using recycled polyethylene type plastic. The aim of the study is to inform the society about sustainability and to provide awareness by providing appropriate packaging examples and to increase the awareness of consumers, manufacturers and designers.